Fictional example · this is the same format as a real Idea Check report. The situation, amounts and conclusions are illustrative, not a personal assessment or market research.
Idea Check · Business Snapshot · Sample
Your next decision
Adjust before testing
Test one desk-organizing session
Limit your service to one desk. Before buying supplies, talk with one person to learn whether they would pay to solve that problem.
Illustrative case. Your own report uses your answers and cites its research sources.
1
Your starting point and first customer
Based on your answers
You can organize spaces, have six weekly hours and know two people who work from home.
Who you could help
Someone who loses time finding things on their desk.
The need to check
A usable workspace that is easy to keep tidy.
2
What you would need to investigate
Illustrative questions and hypotheses
Finding 1
Your prospective customer might prefer to organize alone.
Why it matters: Ask what they have tried and what remains unresolved.
What it does not establish: An illustrative hypothesis, without real research or proven demand.
3
What to keep or adjust
Suggestions for your idea
1
Agree on one desk and a two-hour limit.
What this helps you do: You avoid turning one session into organizing a whole home.
4
Your Seed Offer
A proposal to test
The useful result
A functional desk.
What is included
Up to two hours of organizing and an upkeep checklist.
What is left out
Furniture, cleaning and private documents.
Price and conditions
Hypothetical 650 MXN to test; check costs and willingness to pay.
Delivery
One visit; check travel before agreeing a date.
Capacity and limits
Start with one session. Allow time for travel and sales.
5
The money & your time
Calculations use only your answers. Missing inputs remain unknown.
For each sale
You charge650MXN
minus
You spend on delivery100MXN
equals
You have left550MXN
Fixed costs, taxes and your own pay are still missing: this is not your final earnings.
Weekly deliveries, before reserving time for sales: 3
Theoretical delivery-only limit. Allow time for sales, admin and unexpected tasks; this does not predict sales.
View the inputs behind these calculations
Stated currency: MXN
Price per sale: 650
Answer 5: “650 MXN per session.”
What you spend to deliver each sale: 100
Answer 6: “100 MXN of supplies per session.”
Hours to deliver one sale: 2
Answer 6: “Two hours per session.”
Total available hours per week: 6
Answer 7: “Six total weekly hours.”
6
The First Buyer Test
A small test · 24–48 h, when your schedule allows
You already know two people. When you have 15 minutes, prepare an invitation; delivery is not required within 48 hours.
Estimated time for these actions: 15 min
Choose a time that works for you. Estimates exclude waiting for replies.
1
Step 1: Write two sentences describing the outcome and boundaries.
Estimated time: 10 min
Who is involved: For yourself.
What to observe: You can name one outcome, boundary and duration.
What this helps you do
Explain what you can deliver.
2
Step 2: Ask for a short conversation about their desk.
Estimated time: 5 min
Who is involved: One of your two contacts.
What to observe: Record acceptance, refusal or no reply.
What this helps you do
Understand their problem before offering help.
For later, with more time
The conversation and a possible first sale may take more than two days.
Spending limit
0 MXN. Do not buy supplies yet.
What would tell you to continue
An accepted conversation enables learning; only payment confirms a sale.
When to pause or adjust
Avoid persistent follow-ups. No reply in 48 hours does not disprove demand.
7
Risks to address
Travel reduces your available hours. Check it before committing.
8
What you still need to find out
Would this person pay for this outcome?
How much will travel cost and how long will it take?
Sources consulted0
No sources were consulted to create this fictional example. A real report shows the supporting links and the limits of each finding.
Discover what your Action Plan addsSee examplesClose examples
30-Day Action Plan · For your feedback
Turn your snapshot into a 30-day plan
Your Business Snapshot helps you decide. Your Action Plan helps you act. Share what helped and what was missing in a survey to request a plan prepared manually for your case.
01
Compare alternatives with evidence
See what other options include, how they charge and which gaps are worth checking before you choose your approach.
Comparison: offer · published price · source · limits
Alternative A: included outcome and exclusions. Alternative B: delivery format and conditions. What remains unverified.
Illustrative preview
02
Put price, costs and time together
Compare a few possible prices and workloads. See what needs to be true for each scenario to fit your resources.
Scenario: price to try − cost per sale · delivery hours
A cautious scenario. A second price to test. Time available for finding customers, delivery and administration. Assumptions to confirm.
Illustrative preview
03
Prepare your first sales conversations
Build your Minimum Sales Strategy: one place to reach people, one clear offer and questions that reveal an actual need.
First question: “What have you tried to solve this?”
A respectful invitation. Questions about earlier attempts. A concise way to explain the offer. Common objections and what to learn from them.
Illustrative preview
04
Know what comes next over 30 days
A 30-Day Action Plan with small tasks, time estimates and checkpoints to keep, adjust or pause the idea.
First checkpoint: what did you learn before spending more?
Start with the most important uncertainty. Schedule one manageable test. Record what happened. Choose the next step from the evidence.
Illustrative preview
Business Snapshot · Sample · Idea Check | Startworthy